“Marketing without data is like driving with your eyes closed” Dan Zarrella

MRTS Consulting has extensive experience in market research in Cambodia. Our founder is Mr. PhoungVuthy, who brings over 15 years of experience in market research and consulting in Cambodia to the company. He has very strong knowledge of local markets and can help our clients to design effective research that works with Cambodian consumers. Vuthy also founded Market Research Club and an ESOMAR member.

We have a team of Cambodians and expatriates with altogether more than 50 years’ experience in the planning and conduct of diverse market research projects. Their experience is with both local and multinational companies in Cambodia and other Asian and European countries including global market research companies such as Ipsos, Intage, Kantar, GfK, Kadence, Acorn, Brandscapes and Nielsen to name a few.

The market research report is carefully written with deep analysis of consumer mind-set and market trends.  Such an approach is normally very effective and useful for our clients.

We use cutting edge technology to ensure accuracy and reliability of data collection, and our highly experienced and trained team help find deep insights to help you improve your business.

OUR EXPERIENCE

We also understand research objectives differ from one project to another depending on the marketing considerations and type of decisions to be made. However, below are some of the research areas we have experience in:

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    UNDERSTANDING

    • Market landscaping
    • Market demand identification
    • Consumer Usage & Attitude
    • Brand Image & Positioning
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    DEVELOPMENT

    • Concept test
    • Product assessment
    • Advertising communications test
    • Packaging/design assessment
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    MONITORING

    • Brand Health tracking
    • Advertising tracking
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    EVALUATING

    • Event/activity/promotion evaluation
    • Customer satisfaction survey
    • Service standard measurement

OUR SERVICES

We have in-depth experience in both Quantitative and Qualitative research using both Online and Offline methodologies.

We are providing below services to our clients:

  • Customized Research Solutions
  • Data Collection (Online & Offline)
  • Sample Recruitment
  • Survey Programming
  • Data tabulation & Analysis
  • Charting & Reporting

See some of our previous works in Cambodia….>>>

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As an ESOMAR Member, our Managing Director Mr. Phoung Vuthy complies with the ICC/ESOMAR International Code on Market and Social Research and ESOMAR World Research Guidelines.

For more information about our market research solutions, please contact us now through vuthy@mrtsconsulting.com