MIKE HENSGEN, Board Advisor
Mike Hensgen is a veteran marketing/advertising professional with an extensive career in executive management positions at established international companies and advertising agencies and smaller, nimble startups and entrepreneurial ventures.He is an American expat, living in in Southeast Asia for five years, previously in Bangkok, Thailand, and now in Phnom Penh, Cambodia.
His background ranges from large scale projects like the Texaco/Caltex Olympic sponsorship program to local promotions for smallerretail outlets in the home fitness, fast oil change and fast food categories.
His skillsets include strategic market analysis and planning, traditional media advertising in television and print, and now with the growth of online businesses and marketing platforms, online advertising and social media.
Just some of the B2C and B2B companies he has worked for and with include Texaco/Caltex, Chevron, Pennzoil, Ralston Purina, eRealty, Europcar, BusyBody Home Fitness, Mascotte and Merck/Calgon.
PHILIP TODD, Board Advisor
Philip is a Head of Research and Market Strategy professional with 25 years’ experience in the technology, media and telecoms (TMT) sector as well as with macro-economic and risk / policy projects.
Most recently, Phil was a Managing VP at Gartner, leading a team of analysts covering advanced TMT topics including IoT, AI, and Smart Cities. Prior to this, Phil has held roles including Global Head of Client Research for the Economist Intelligence Unit, and Head of Research at Machina Research, and where he led teams delivering research-based market strategy consulting, macro-economic projects, and geo-political analysis to support client market entry strategies.
Phil’s specialisation lies in research design, research operations, research strategy and revenue management, and in applying research analysis to market strategy, go-to-market, technology policy, and thought leadership. Phil has a degree in Psychology & English and a Masters in Computer Science.
PHOUNG VUTHY, Founder & Managing Director
Vuthy is one of Cambodia’s most experienced researchers. He provides clients with in-depth insights and strategies into the Cambodian market that are always found to be very useful.
He has nearly 20 years of experience in marketing and research in Cambodia. He began his market research career in 2006. Prior to founding MRTS, he was a founding member and country director of another research company in Cambodia for nearly eight years.
Vuthy gained his experience working with both local and international clients on a wide range of sectors, including banking and finance, telecommunications, construction, healthcare, FMCG, agriculture, and media.
As an ESOMAR member, Phoung Vuthy complies with the ICC/ESOMAR Code on Market and Social Research and ESOMAR World Research Guidelines.