Do you need market research training?
Market research is the process of collecting data to determine whether a particular product/service will satisfy the needs of your customers. With effective market research, your company can gain invaluable information about your competitors, economic shifts, demographics, the current market trends and the spending tendencies of your customers.
Market research is the best way to increase customer satisfaction, understand the factors that affect your business, and to elevate your performance.
MRTS has trainers with extensive experiences in market research, both quantitative and qualitative, from inception to reporting. They have worked on a broad range of sectors in Cambodia including banking and finance, telecommunications, construction, health care, FMCG, agriculture and media.
Our research training programs are designed for many types of groups, including: Business owners, Entrepreneurs, Sales staff (all levels), Marketers, Product development and Market Researchers.
Expanding on our publicly offered market research training, MRTS is also available to design specific courses for a client’s needs. We consider subject area, time requirements and budget in our proposal to you.
Our research training programs cover:
- Introduction to market research
- Research design & Data collection methods
- Questionnaire design
- Interviewing Skills
- Fieldwork management
- Data processing & Analysis
- Reporting & Presentation