How to Conduct a Usage and Attitude Study for Your Product or Service

Market research is a process of collecting and analyzing data about the needs, preferences, and behaviors of consumers in a specific market. One of the most common and useful types of market research is the usage and attitude (U&A) study, which aims to understand how consumers use a product or service, what motivates them to […]

Why You Need User Testing for Mobile App

User testing is a technique that evaluates a mobile app by testing it with representative users. It helps you understand how people use your app, what problems they encounter, and what opportunities they see for improvement. User testing can provide valuable insights that can help you optimize your app’s usability, functionality, and user satisfaction. Benefits[…..]

Why You Should Outsource Website and App Testing Services to Cambodia

If you are looking for a reliable and cost-effective partner to test your website or app, you may want to consider outsourcing to Cambodia. Cambodia is a Southeast Asian country that has been emerging as a hub for IT and digital services in recent years. The country offers many advantages for website and app testing[…..]

Top 10 Reasons to Invest in Cambodia

Cambodia is a country that has been attracting more and more foreign investors in recent years. The Southeast Asian nation has a lot to offer, from its strategic location and open economy to its competitive incentives and friendly people. Here are some of the top reasons why you should consider investing in Cambodia. Consistent and[…..]

Market Research for Market Demand Identification: How to Measure and Predict Customer Demand for Your Product or Service

Market demand identification is one of the most important objectives of market research. Market demand identification refers to the process of measuring and predicting the level of customer demand for a product or service in a given market. Market demand identification can help businesses determine the optimal price, quantity, quality, and features of their product[…..]

Market Research in Cambodia: An Overview of the Opportunities and Challenges

Market research is a crucial process for any business that wants to understand its customers, competitors, and market potential. Market research can help businesses make informed decisions, identify new trends, and develop effective strategies for growth. Cambodia is a developing country in Southeast Asia with a population of about 16 million people. The country has[…..]

How to Conduct Market Research in Cambodia Using MRTS Consulting

Market research is the process of collecting, analyzing, and interpreting information about a market, product, or service to be offered for sale in that market. It can help businesses to understand the market environment, the customers, the competitors, and the opportunities better and make informed decisions that lead to success. Cambodia is a Southeast Asian[…..]